New data: Google AI cites YouTube in 45% of answers. ChatGPT, never.

MCP use case

Explain a visibility drop

What moved since the last scan, and the likely reason. One command in Claude, ChatGPT or Cursor, answered with your real Howseen data.

Raphaël AubryBy Raphaël Aubry, founder of Howseen AI · Updated

Command

Paste this in your assistant

Connected to the Howseen MCP server, Claude, ChatGPT or Cursor runs this command with the Howseen tools listed below, on your own brands only.

My AI visibility dropped. Compare my last two scans engine by engine, show which questions I lost, which competitor took them and which sources changed in those answers.

Not connected yet? Set it up in 2 minutes for Claude, ChatGPT or Cursor.

What it does for you

What “Explain a visibility drop” does for you

What moved since the last scan, and the likely reason: your assistant answers from your own Howseen data, the same numbers as your dashboard, in one plain-English command.

A drop is a question, not a number. This compares your last two scans per engine, names the questions that flipped, who took them, and the cited sources that changed, so you know whether to fix a page, chase a listing or wait for the next scan.

Under the hood

The tools it uses

Your assistant picks these Howseen tools by itself. Read tools work with any key. This use case only reads your data, so a read-only key is enough.

Howseen MCP tools used by “Explain a visibility drop”
ToolWhat it does
get_changesWhat moved between your last two scans, per AI engine
get_visibilityVisibility %, share of voice, average position and trend, per engine
search_responsesReal AI answer excerpts with their citations
get_top_sourcesMost cited domains and URLs, per engine

“Think of MCP like a USB-C port for AI applications.”

Anthropic open-sourced the protocol in November 2024 (Anthropic, Introducing the Model Context Protocol (November 2024)), and OpenAI documents how its models connect to remote MCP servers (OpenAI, Connectors and MCP servers). All 26 tools and the security model are on the MCP server page.

Which questions name a competitor instead of you?

The 3-day free trial runs your buyer questions and shows who AI names. Cancel in 1 click.

Proof

Run on our own brand first

On October 5, 2026, across 50 real buyer questions, a competitor was named in 45 and Howseen was not.

Questions tracked

50

our own brand

Named a competitor, not us

45

October 5, 2026

MCP tools

26

read + confirmed actions

Different engines trust different sources: in our study of 5,331 AI answers, YouTube was cited in 45% of Google AI Overviews and in 0 of 1,164 ChatGPT answers. Research on generative engines shows that the way a page answers decides how often it is cited (Aggarwal et al., GEO: Generative Engine Optimization, KDD 2024). The MCP server is included from Pro and in the 3-day trial (pricing).

Questions, answered

Do I need to write code?+

No. Connect the Howseen MCP server to your assistant once, then paste the command in plain English.

Which assistants can run it?+

Any MCP client: Claude, Claude Code, ChatGPT (developer mode), Codex and Cursor.

Can it change my account?+

Only with a key that has actions enabled, and only after you confirm each previewed change. Read-only keys can only read.

Which plans include the MCP server?+

Pro and Business, and the 3-day trial.

Explain a visibility drop, in one question

Start a 3-day free trial, then connect Howseen to your assistant and run it on your own brand.

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