MCP use case
Write and publish the fix
Draft the article for your biggest gap, publish on your OK, request indexing. One command in Claude, ChatGPT or Cursor, answered with your real Howseen data.
By Raphaël Aubry, founder of Howseen AI · Updated Command
Paste this in your assistant
Connected to the Howseen MCP server, Claude, ChatGPT or Cursor runs this command with the Howseen tools listed below, on your own brands only.
Take my biggest gap, draft the article that answers that buyer question, show it to me, and once I approve, publish it to my connected site and request indexing on Google and Bing.Not connected yet? Set it up in 2 minutes for Claude, ChatGPT or Cursor.
What it does for you
What “Write and publish the fix” does for you
Draft the article for your biggest gap, publish on your OK, request indexing: your assistant answers from your own Howseen data, the same numbers as your dashboard, in one plain-English command.
From gap to live page in one conversation. The draft answers one buyer question with your brand profile; nothing is published until you confirm, and the key must have actions enabled. Then Google and Bing are asked to index the new page.
Under the hood
The tools it uses
Your assistant picks these Howseen tools by itself. Read tools work with any key. Action tools need a key with actions enabled, and every change is previewed before you confirm it.
| Tool | What it does |
|---|---|
get_prompt_gaps | Questions where a competitor is named and you are not |
draft_article | A draft that answers one buyer question (never published by itself) |
publish_article | Publish a draft to your connected CMS (confirmed) |
request_indexing | Ask Google and Bing to index the new page (confirmed) |
“Think of MCP like a USB-C port for AI applications.”
Anthropic open-sourced the protocol in November 2024 (Anthropic, Introducing the Model Context Protocol (November 2024)), and OpenAI documents how its models connect to remote MCP servers (OpenAI, Connectors and MCP servers). All 26 tools and the security model are on the MCP server page.
Which questions name a competitor instead of you?
The 3-day free trial runs your buyer questions and shows who AI names. Cancel in 1 click.
Proof
Run on our own brand first
On October 5, 2026, across 50 real buyer questions, a competitor was named in 45 and Howseen was not.
Questions tracked
50
our own brand
Named a competitor, not us
45
October 5, 2026
MCP tools
26
read + confirmed actions
Different engines trust different sources: in our study of 5,331 AI answers, YouTube was cited in 45% of Google AI Overviews and in 0 of 1,164 ChatGPT answers. Research on generative engines shows that the way a page answers decides how often it is cited (Aggarwal et al., GEO: Generative Engine Optimization, KDD 2024). The MCP server is included from Pro and in the 3-day trial (pricing).
Questions, answered
Do I need to write code?+
No. Connect the Howseen MCP server to your assistant once, then paste the command in plain English.
Which assistants can run it?+
Any MCP client: Claude, Claude Code, ChatGPT (developer mode), Codex and Cursor.
Can it change my account?+
Only with a key that has actions enabled, and only after you confirm each previewed change. Read-only keys can only read.
Which plans include the MCP server?+
Pro and Business, and the 3-day trial.
Write and publish the fix, in one question
Start a 3-day free trial, then connect Howseen to your assistant and run it on your own brand.
