Product · Five AI engines
One dashboard for every AI engine your buyers use
ChatGPT, Gemini, Perplexity, Google AI Overviews and AI Mode do not give the same answer. Howseen tracks each one separately, so you see where you win and where you are missing.
By Raphaël Aubry, founder of Howseen AI · Updated 
The engines
Which AI engines Howseen tracks
Howseen tracks five AI answer engines on Pro (ChatGPT, Gemini, Perplexity, Google AI Overviews and Google AI Mode) and adds Claude on Business.
| Engine | Plans | Sources per answer | Answers with a source |
|---|---|---|---|
| ChatGPT | All plans | 5.2 | 97.8% |
| Gemini | All plans | 5.6 | 60.1% |
| Google AI Overviews | All plans | 7.3 | 89.3% |
| Perplexity | Pro, Business | 17.4 | 100% |
| Google AI Mode | Pro, Business | 3.7 | 80.9% |
| Claude | Business (every 3 days, up to 50 questions) | not in the study | not in the study |
Source figures come from our study of 5,331 AI answers. Each engine is queried through its API or search surface and Howseen stores the full answer and every source link, so you can read what AI actually said.
Why per engine
Why you need to track each AI engine separately
Each AI engine builds its answer from different sources, so an average across engines hides where you win and where you are invisible.
The gap is not small. In our data, Google AI Overviews cited YouTube in 45.0% of its answers, Google AI Mode in 27.4%, and ChatGPT in 0 of 1,164 answers. Perplexity spreads its links across thousands of domains (its top 10 domains get only 8.7% of its links), while Google's two surfaces send 22.1% and 22.9% of their links to their top 10. One content plan cannot cover all of them, which is why Howseen shows every metric per engine and on all engines together.
“AI Mode and AI Overviews may use different models and techniques, so the set of responses and links they show will vary.”
AI Overviews vs AI Mode: two Google surfaces to track
AI Overviews is the AI summary on top of a regular Google search; AI Mode is a separate conversational tab. They use different models, so Howseen tracks them as two engines.
Google describes how AI Mode searches the web for an answer:
“Under the hood, AI Mode uses our query fan-out technique, breaking down your question into subtopics and issuing a multitude of queries simultaneously on your behalf.”
Google also states there are no additional requirements to appear in AI Overviews or AI Mode: the usual SEO best practices apply and a page must be indexed to show as a supporting link (Google Search Central). To see the hidden searches behind one answer, try the free query fan-out tool. Tracking these surfaces matters for traffic too: when a Google AI summary appears, users click a traditional result in 8% of visits, against 15% without one (Pew Research Center, July 2025).
Which engine names you, which one does not?
Start a 3-day free trial that shows which brand ChatGPT names on your buyer questions. Cancel in 1 click.
Plans
Engines and frequency on each plan
Starter tracks 3 engines every 3 days, Pro tracks 5 engines every 3 days, Business tracks the same 5 daily plus Claude every 3 days.
| Starter | Pro | Business | |
|---|---|---|---|
| Price | €39/mo | €79/mo | from €219/mo |
| Buyer questions | 20 | 50 | 100 to 300, shared by 3 brands |
| AI engines | 3: ChatGPT, Gemini, AI Overviews | 5: + Perplexity, AI Mode | 5 + Claude |
| Runs | every 3 days | every 3 days | daily (Claude every 3 days) |
| Competitors per brand | 3 | 5 | 5 |
| Articles per 30 days | 4 | 15 per brand | 30 for the account |
Filter any view by engine with the model selector, or keep all engines together. See pricing for yearly prices, or the AI visibility tracking page for the metrics.
Questions, answered
Can I track my brand in Perplexity?+
Yes, on Pro and Business. Perplexity cites the most sources of all engines in our data (17.4 per answer on average), so it shows clearly which pages you need to be on.
Does Howseen track Google AI Overviews and AI Mode?+
Yes, as two separate engines. AI Overviews is on every plan, AI Mode on Pro and Business. Google itself says the two may use different models and show different links.
Does Howseen track Claude?+
Yes, on Business: every 3 days, on up to 50 buyer questions per account.
Does Howseen track Microsoft Copilot or Grok?+
Not today. Howseen tracks ChatGPT, Gemini, Perplexity, Google AI Overviews, Google AI Mode and, on Business, Claude.
Why do ChatGPT and Google give different answers about my brand?+
They read different sources. In our data, Google's AI surfaces lean on YouTube and social platforms, while ChatGPT leans on websites and never cited YouTube in 1,164 answers. Details in the study.
How often is each engine checked?+
Every 3 days on Starter and Pro, daily on Business, with Claude every 3 days. New questions you add run right away.
See your brand on every AI engine, side by side
Start free on ChatGPT, then track all five engines from one dashboard.
